Boy, when some people decide to go for it, they do it up right.
In Northeast Ohio there’s a passionate and expansive blogging community. But some people have taken the phenomenon to new levels–really making their blogs into the business, rather than a promotional tool for another business.
To do that requires a huge commitment–it’s really almost like publishing a full-scale magazine. The publisher must be responsible for making the content provide extraordinary value in each issue. A local Northeast Ohio blogpreneur named Anita Campbell has been passionately applying all her previous online marketing experience (she’s a former CEO of a web-based division of Bell & Howell) to making her blog a smash hit in the Internet world. And lots of big guys are recognizing her for it. The Plain Dealer just reported that “Anita Campbell: CEO and publisher of Small Business Trends LLC has walked off with a couple of star industry awards for
2005: Forbes magazine’s Best of the Web for small-business blogs; honorable mention from MarketingSherpa as Best Small Business Marketing blog; and the No. 1 Most Practical Blog for Entrepreneurs from About.com.”
Anita has become a paragon of Internet expertise. She now operates the following websites: www.trendtracker.blogspot.com, www.smallbiztrends.com, www.smbtrendwire.com, www.small-biz-advisor.com, www.rfid-weblog.com, www.blogs.bnet.com/smallbusiness/
Congratulations on your well-deserved recognition, Anita. Aspiring blogpreneurs, watch and follow suit.